Plinth
Plinth is a premium custom-crush wine inspired by a love of adventure and exploration. The brand is built around the story of a wayfarer traveling through fantastical worlds, brought to life through delicate illustration and dreamlike landscapes on the packaging.
I helped craft an identity that invites drinkers into a sense of wonder, extending the narrative beyond the bottle through merchandise and spatial concepts that imagine how the brand can live across multiple touchpoints.
Role: Brand Identity, Packaging, Illustration Art Direction
Work produced at Landor
Client: Plinth Wine
ECD: Mark Frankel
DD: Anastasia Laksmi
Illustrator: Juliette Lavat
Plinth is a premium custom-crush wine inspired by a love of adventure and exploration. The brand is built around the story of a wayfarer traveling through fantastical worlds, brought to life through delicate illustration and dreamlike landscapes on the packaging.
I helped craft an identity that invites drinkers into a sense of wonder, extending the narrative beyond the bottle through merchandise and spatial concepts that imagine how the brand can live across multiple touchpoints.
Role: Brand Identity, Packaging, Illustration Art Direction
Work produced at Landor
Client: Plinth Wine
ECD: Mark Frankel
DD: Anastasia Laksmi
Illustrator: Juliette Lavat
